Analysis & Reporting

Over my career, I’ve written hundreds of analytical reports, honing a keen ability to understand consumer insights and craft them into insightful brand strategies. I frequently come alongside seasoned researchers who focus on moderating rather than writing. Creating succinct, yet comprehensive read-outs is my specialty, whether in PowerPoint or Word document format.

I will happily travel to watch research as it plays out, log in through remote backroom technologies like FocusVision or read transcripts to absorb consumer feedback. Thanks to my background in journalism, I’m accustomed to meeting short turn-around deadlines.

My other strategic specialties include Project Management and Client Relations and Backroom Support.